GAPP seek proposals for next round of Partnership Program funds

Cutting-edge proposals for product innovation are due by Aug. 12 for the latest found of partnership funding from the Association of Genuine Alaska Pollock Producers in Seattle.

Final funding announcements are to be made by mid-September.

GAPP is seeking proposals focused on global opportunities for use of wild Alaska Pollock, with a special emphasis on project ideas in growth areas for the fish as identified through GAPP’s recently released Wild Alaska Pollock 2040 research report.

Proposals are welcome from organizations anywhere interesting in building demand for wild Alaska Pollock in specific markets identified as very favorable, including Malaysia, Spain, the United Kingdom, and the United States, and those identified as favorable, including France, Germany, Japan, Poland, South Korea and United Arab Emirates.

Proposals for fillets, surimi, roe, fishmeal and oil will all be considered.

Craig Morris, chief executive officer of GAPP, said the nonprofit advocate for Alaska Pollock particularly interested at the retail level in programs highlighting individually quick-frozen fillets, surimi seafood products, roe, fish oil other products that use Alaska Pollock as a ingredient in a new innovation like snacks, pastas or pet foods.

At the restaurant level GAPP is looing for creative ideas for from fast-casual or corporate eateries.

GAPP’s Partnership Program, now in its fourth year, has allocated over $6.5 million in matching fund to launch new Alaska Pollock products which also appeal to influencers and other market campaigns.

Further information is at alaskapollock.org/about-us/partnership-program.